Wioletta Pasionek

Responsibilities as Purchasing Director
 Establish and implement purchasing strategies, policies, and procedures
 Collaborate with Sales Management to establish safety stock levels
 Establish, build, and maintain relationships with all key suppliers
 Negotiate pricing, contracts, and payment terms with key suppliers
 Manage a team of buyers
 Working with the team to maximize the commercial position of the business
 Develop and implement sourcing strategy
 Commercial analysis of key performance indicators
 Analyzing costs and profits across the business areas
 Reviewing and verifying estimates and budgeting for future and prospective work
 Ensure commercial risks are identified and managed
Responsibilities as Marketing Director
 Plan, monitor and execute marketing strategies across all channels including, online, offline and mobile
 Manage a substantial marketing budget across all marketing channels;
 Lead a small team of experts in SEA Display, SEO, Social Media, Content to excel in their fields and help them achieve their predefined targets;
 Support in developing local strategies and adhering to overall company vision and strategy, while achieving and exceeding targets in sales within assigned budget restrictions;
 Ensure efficiency and ROI on all paid campaigns, and develop and execute strategies for testing new online and offline channels
 Analyze customer acquisition funnels and general marketing performance metrics, enable to consistently optimize and outperform targets and goals;
 Work with vendors and agencies to accomplish necessary tasks

 Management of the categories and assortment preparation following product groups: DIY (hand tools, power tools) and Car Accessories
 Sales analysis and responding to customers’ needs
 Changing trends tracking as well as competitors activity monitoring
 Sales budget preparation and implementation
 New projects implementation within main category scope
 Sourcing for groups of products in Asia mainly China
 Suppliers’ selection and negotiations of purchase terms and conditions
 Planning of demand, managing of availability
 Overall control of purchasing process of imported goods
 Supervision of production quality, cooperation with TUV Reinhland
 Supervision of artwork creation

 Responsibility for supervision of Lighting and Electric departments
 Trade and contracts negotiations;
 Suppliers and offers selection;
 Responsibility for prices policy;
 Creation of merchandise conceptions;
 Involvement in creation of marketing strategy in dependent range of products;
 Responsibility for lighting import from China: offers selection, management of availability, calculation of logistic costs, demand-planning.

 Leading of Category Living: Paints, Wallpaper, Lighting, Flooring, Kitchen, Window Decoration, Household
 Searching and selection of suppliers
 Trade and contracts negotiating;
 Serching for the productus
 Responsibility for import good from China and Turkey
 Creating merchandising strategy, preparing layouts
 Training of employees within the scope of procedures in Purchasing Department
 Training of employees within the scope of computer knowledge
 Price Managment