Umiejętności
Zarządzanie klientami
Zarządzanie Marką
Corporate Branding
Dreamweaver
Edius
Final Cut Pro
Illustrator
InDesign
Marketing Zintegrowany
Analiza rynku
Badania marketingowe
Microsoft Office
Outlook
Project Management
Public Relations
Badania ilościowe
SPSS
Microsoft SharePoint
Adobe Photoshop
Premiere Pro
Microsoft Dynamics CRM
Organizowanie eventów
Customer Relationship Management
Project planning and execution,
Proposal writing and presentation skills,
Communication strategy,
Video shooting and editing,
Photograph,
Press Release writing,
Data Systems TipTop,
Języki
chiński
ojczysty
angielski
biegły
Doświadczenie zawodowe
CSR Specialist / President office
Far EasTone Telecommunications Co., Ltd.
Led cross-functional teams for annual Corporate Social Responsibility (CSR) Report.
Released an Integrated Report in 2015 which is the first of its kind in Taiwan.
Served as the secretariat of FET CSR Committee and worked closely with management to
develop sustainability strategies and strengthen CSR practices.
Managed CSR reporting process, collected ESG data and responded to investor’s
questionnaires.
Successfully garnered significant CSR awards, including Global Views Magazine's CSR
Award, Excellence in Corporate Social Responsibility Award by CommonWealth
Magazine and Taiwan Corporate Sustainability Awards, etc.
Developed and executed CSR projects and stakeholder engagement plans.
Released an Integrated Report in 2015 which is the first of its kind in Taiwan.
Served as the secretariat of FET CSR Committee and worked closely with management to
develop sustainability strategies and strengthen CSR practices.
Managed CSR reporting process, collected ESG data and responded to investor’s
questionnaires.
Successfully garnered significant CSR awards, including Global Views Magazine's CSR
Award, Excellence in Corporate Social Responsibility Award by CommonWealth
Magazine and Taiwan Corporate Sustainability Awards, etc.
Developed and executed CSR projects and stakeholder engagement plans.
Global Marketing Communication Specialist
Billion Electric Co., Ltd.
Acquired sales leads from target industries and developed sales incentive programs to
improve sales performance.
Maintained relationship with global distributors and executed quarterly Marketing
Development Funds (MDF) program.
Created promotional materials e.g. company brochure, product datasheet, e-newsletter,
sales kit in both English and Chinese version.
Distributed official news release and executed external marketing communication
projects to maximize brand awareness worldwide.
Exhibited at international trade shows including CeBIT Hannover and Computex Taipei,
handling pre-show planning, booth design, freight shipping, PR activities, etc.
improve sales performance.
Maintained relationship with global distributors and executed quarterly Marketing
Development Funds (MDF) program.
Created promotional materials e.g. company brochure, product datasheet, e-newsletter,
sales kit in both English and Chinese version.
Distributed official news release and executed external marketing communication
projects to maximize brand awareness worldwide.
Exhibited at international trade shows including CeBIT Hannover and Computex Taipei,
handling pre-show planning, booth design, freight shipping, PR activities, etc.
Senior Account Executive
Apex Communications Consultants Co., Ltd. / Elite PR Group
Provided integrated PR services, developed long-term strategic plan and accomplished
short-run campaigns for clients in IT field, including IBM, Yahoo!, AT&T, LG Display,
KABAM, etc.
Specialized in Corporate Communication, including integrated marketing, media
relationship management, issue monitoring, and brand planning, etc.
Honored with Large-scale PR Campaign of the Year Award conferred by Elite PR Group
in 2010. (Case: Yahoo! Taiwan Wretch Fun! Party)
Won Distinguished Public Relations Awards conferred by Foundation for Public
Relations Research & Education in 2012. (Case: IBM Celebration of Service)
short-run campaigns for clients in IT field, including IBM, Yahoo!, AT&T, LG Display,
KABAM, etc.
Specialized in Corporate Communication, including integrated marketing, media
relationship management, issue monitoring, and brand planning, etc.
Honored with Large-scale PR Campaign of the Year Award conferred by Elite PR Group
in 2010. (Case: Yahoo! Taiwan Wretch Fun! Party)
Won Distinguished Public Relations Awards conferred by Foundation for Public
Relations Research & Education in 2012. (Case: IBM Celebration of Service)
Szkolenia i kursy
Project Management Professional (PMP) ; TOEIC
Edukacja
Specjalizacje
Marketing
Badania marketingowe
Marketing
Kampanie marketingowe/Eventy
Marketing
Komunikacja marketingowa
Public Relations
Zewnętrzny PR
Reklama/Grafika/Kreacja/Fotografia
Zarządzanie reklamą
Organizacje
AIESEC