Tomasz Cyrek

• Comprehensive management of B2B / Dropshipping departments on markets:
EU, USA, Canada, Near East, Africa
• Reporting to the board
• Management of KPIs
• Creating growth strategies in existing and new markets
• Actively monitoring and evaluating the on-going market opportunities for the company business
• Maintaining and developing the profitability of the channels

• Acquiring customers, negotiating and executing orders as part of the basic activity of an interactive agency. Planning and implementation of projects, cooperation with subcontractors. Experience in running a small company from the financial / tax and legal side

• Implementation of a new sales channel with all required mechanisms and procedures – Dropshipping (profitability obtained after 6 months)
• Analyzing effectiveness of all objectives and tasks performed in individual departments
• Implementation of solutions enabling automatic implementation of Artgeist products on partner e-shops
• Building business relationships with key partners (Otto.de, HomeDepot, etc.)
• Creating a new team of successful business managers

• Creating, implementing, analyzing and reporting online marketing campaigns aimed at promoting own brands and increasing sales
• Store development: bimago.de, artgeist.de
• SEO, SEM, REM, Newsletter, performance marketing
• Translations

• Analysis of technological capabilities, assessment of the production system and implementation of an e-commerce platform based on Plenty Markets
www.plentymarkets.eu

• Main responsibilities: marketing, sales and development activities
• Creating, implementing, analyzing and reporting online marketing campaigns aimed at promoting own brands and increasing sales
• Creating a new e-shop look-and-feel (UX, user journey, functionality) including SEO and Mobile / RWD requirements
• Coordination of activities for key B2B partners: Rossmann, Fotojoker, Tesco, Onet.pl, Groupon.pl, Real, Carrefour, Auchan, Mediaexpert, Mediamarkt
• Developing own B2C brands, eg: cewe.pl, cewe-fotoksiazka.pl
• Management of the project team
• Implementing new E-commerce technologies (upselling, cross selling, etc.)
• Cooperation with the Marketing and E-commerce departments at the headquarters in Oldenburg
• Quarterly meetings with other CEWE Country Managers in Europe, exchange of experiences, and planning activities
• Representing the company at the international Photokina exhibition in Cologne

• Introduction of the Glassini brand on the Polish market
• Launching the brand on the market and reaching the target group
• Creating E-Commerce channels
• Creating, implementing, analyzing and reporting online marketing campaigns aimed at promoting own brands and increasing sales

• Running campaigns: e-mail marketing, SEM, display, remarketing, affiliate sales for key B2B partners
• Creating video tutorials about product design and implementing them on websites (program: Camtasia)
• Conducting online (live) seminars
• Developing online marketing strategies, running social media channels
• Organization of offline and online competitions with focus on legal aspects
• CRM and SAP management
• Taking care of corporate identity of own brands and B2B partners