Umiejętności
Reklama
Digital Marketing
media eletroniczne
Komunikacja Marketingowa
Strategia marketingowa
Zakup Mediów
Planowanie mediów
Reklama online
Social Media
Social Media Marketing
Języki
polski
ojczysty
angielski
biegły
niemiecki
podstawowy
Doświadczenie zawodowe
Associate Business Director International
Accounts: Pampers, Fairy/Dash, Ambi Pur, Oral B, Blend-a-Med, Blend-a-Dent, Always, Discreet, Naturella, Tampax.
Incremental responsibilities:
• Strategy planning across 9 CE markets & 5 categories:
Oral Care, Power Oral Care, Fem Care, Baby Care & Home Care.
• Key focus on data driven media strategies.
• Leading P&G media planning quality & current best approach learnings.
• Supervising strategy recommendations & alignments with Brand Managers & Marketing Director.
• Team management.
Incremental responsibilities:
• Strategy planning across 9 CE markets & 5 categories:
Oral Care, Power Oral Care, Fem Care, Baby Care & Home Care.
• Key focus on data driven media strategies.
• Leading P&G media planning quality & current best approach learnings.
• Supervising strategy recommendations & alignments with Brand Managers & Marketing Director.
• Team management.
Communication Planning Manager, International
Accounts: Oral B, Blend-a-Med, Blend-a-Dent, Always, Discreet, Naturella, Tampax.
• Planning & executing brand communications across 9 CE markets & 3 categories:
Oral Care, Power Oral Care & Fem Care.
• Preparing yearly media plans according to client needs.
• Compiling competitive, target group, source of growth & other essential strategic analysis.
• Leading in media strategy interventions based on communications innovations & media efficiency.
• External & internal Client relations.
• Team managment.
• Focus on TV & Digital media (Social, iVideo, eCommerce & Non-standards partnerships).
• Planning & executing brand communications across 9 CE markets & 3 categories:
Oral Care, Power Oral Care & Fem Care.
• Preparing yearly media plans according to client needs.
• Compiling competitive, target group, source of growth & other essential strategic analysis.
• Leading in media strategy interventions based on communications innovations & media efficiency.
• External & internal Client relations.
• Team managment.
• Focus on TV & Digital media (Social, iVideo, eCommerce & Non-standards partnerships).
Senior International Media Planner
Accounts: Oral B, Blend-a-Med, Blend-a-Dent, Always, Discreet, Naturella, Tampax.
• Planning & executing brand communications across 9 CE markets & 3 categories:
Oral Care, Power Oral Care & Fem Care.
• Preparing yearly media plans according to client needs.
• Compiling competitive, target group, source of growth & other essential strategic analysis.
• Leading in media strategy interventions based on communications innovations & media efficiency.
• External & internal Client relations.
• Team managment.
• Focus on TV & Digital media (Social, iVideo, eCommerce & Non-standards partnerships).
• Planning & executing brand communications across 9 CE markets & 3 categories:
Oral Care, Power Oral Care & Fem Care.
• Preparing yearly media plans according to client needs.
• Compiling competitive, target group, source of growth & other essential strategic analysis.
• Leading in media strategy interventions based on communications innovations & media efficiency.
• External & internal Client relations.
• Team managment.
• Focus on TV & Digital media (Social, iVideo, eCommerce & Non-standards partnerships).
Senior International Media Planner
Accounts: Max Factor, Braun, P&G
• Planning brand communications across 9 CE markets & 3 categories.
• Preparing yearly media plans according to client needs, synchronizing ATL with BTL.
• Compiling competitive, target group, source of growth & other strategic analysis.
• Recommending interventions based on latest communications innovations.
• Digital media purchasing (Social, iVideo, Display, Partnerships & special projects, Mobile).
• Client Service, client relations.
• Team management.
• Planning brand communications across 9 CE markets & 3 categories.
• Preparing yearly media plans according to client needs, synchronizing ATL with BTL.
• Compiling competitive, target group, source of growth & other strategic analysis.
• Recommending interventions based on latest communications innovations.
• Digital media purchasing (Social, iVideo, Display, Partnerships & special projects, Mobile).
• Client Service, client relations.
• Team management.
International Media Planner
Accounts: Douglas, Max Factor, Braun, P&G
• Planning brand communications across 9 CE markets & 4 categories.
• Preparing yearly media plans according to client needs, synchronizing ATL with BTL.
• Compiling competitive, target group, source of growth & other strategic analysis.
• Recommending interventions based on latest communications innovations.
• Digital media purchasing (Social, iVideo, Display, Partnerships & special projects, Mobile)
• Planning brand communications across 9 CE markets & 4 categories.
• Preparing yearly media plans according to client needs, synchronizing ATL with BTL.
• Compiling competitive, target group, source of growth & other strategic analysis.
• Recommending interventions based on latest communications innovations.
• Digital media purchasing (Social, iVideo, Display, Partnerships & special projects, Mobile)
Edukacja
Specjalizacje
Marketing
Kampanie marketingowe/Eventy
Marketing
Komunikacja marketingowa
Reklama/Grafika/Kreacja/Fotografia
Reklama
Grupy
Uniwersytet Warszawski
Uniwersytet Warszawski, założony w 1816 roku, jest największą polską
uczelnią i jednocześnie jedną z najlepszych w kraju.