Marcin Wesolowski

- Responsibility for commercial products at HP
- Internal/External Product Trainings & Education
- Development of marketing strategy, analysis of objectives, market characteristics and costs structure
- Sales forecasting and strategic planning to ensure the sale and profitability of product lines and services; monitoring market trends
- Co-ordination and execution of promotional activities & trade shows, co-operation with Partners

Responsible for driving development and execution of business marketing campaigns
across customer segments, Public, Enterprises, Small & Medium Business. Accountable for
subsidiary profit and loss performance, product market share and brand recognition. Managing
comprehensive market research to develop strategic recommendations & operational plans leading to
understanding of the industry, customer demand, technological evolution, and competitive landscape.