Przemysław Kułach

Market Access Manager, Novartis Onkologia
Warszawa, mazowieckie

Języki

angielski
dobry
niemiecki
podstawowy
rosyjski
podstawowy

Doświadczenie zawodowe

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Market Access Manager (Health Care Policy Manager)
Novartis Onkologia
UCB Pharma
Market Access Manager
Responsible for all company portfolio
Hospital market - therapeutic programs
General reimbursement list
Contacts with Ministry of Health, Health Technology Assessment Agency, Key Opinion Leaders, National Health Fund
Creating and implementation market access strategy and tactics e.g. market access goal optimization, pricing, risk-sharing etc.
Reimbursement application submission
Co-operation with UCB Global Market Access
Cooperation with HTA consultants
Co-ordinating adapting global reimbursement dossier to Polish HTA regulations or creating local dossier
Being member of Price&Reimbursement Group in Infarma
Being member of HTA Subgroup in Infarma
UCB Pharma
Doradca Medyczny - Medical Advisor, Acting Market Access Manager, Acting Brand Manager
Medical Advisor (certolizumab pegol- Cimzia, Smecta)
Market segment: rheumatology (immunology), gastroenterology,
Scientific awareness prior to launch of biologic drug (monoclonal antibody anti-TNF) – Key Opinion Leaders, conferences
Medical support of Smecta Product Manager
Medical trainings for medical representatives
Being a member of Think-Tank in UCB Global Medical Affairs
Co-creation compliance procedures
Compliance supervising of UCB operations with Pharmaceutical Law
and Code of the Pharmaceutical Marketing Ethics
Being back-up for Local Safety Officer
Coordinating of clinical trials phase III and Investigator Initiated Studies plans
Feasibility for III phase studies (rheumatology)
Initiation visits for III phase studies (neurology, rheumatology)
Co- monitoring visits with Clinical Site Managers and CRA’s

Acting Market Access Manager
Hospital market (Therapeutic Programs in rheumatology)
Creating and implementation market access strategy and tactics e.g. market access goal optimization, pricing, risk-sharing etc.
Co-operation with UCB Global Market Access
Contacts with National Health Fund, Ministry of Health, Health Technology Assessment Agency, Key Opinion Leaders
Co-ordinating adapting Global Reimbursement Dossier to Polish HTA Regulations
Cooperation with HTA consultants
Reimbursement application submission
Being member of Price&Reimbursement Group in Infarma

Acting Brand Manager (Cimzia)
Market segment: rheumatology (immunology), gastroenterology,
Preparation to launch of biologic drug (monoclonal antibody anti-TNF)
Budget responsibility (costs) – xxx mln pln
Making 3-year and 10-year sales and costs forecasts
Making operational assumptions of new Business Unit (structure & headcount)
UCB Pharma
Product Manager - Keppra&Mucofluid
Target group for Keppra - neurologists
Target group for Mucofluid – paediatricians, ENT’s and GP’s
Brand management
Creating, implementing, controlling marketing strategies
Supervising public relations activities in epilepsy
Marketing budgets management
Making market analysis
Marketing & sales trainings for medical representatives
Servier Polska
Regional Sales Manager
Management of a group of 8 Medical Representatives and 1 Key Account Manager
Market segment: cardiology and diabetology
Management of promotional budget
Supervision over hospital sales
Coaching of subordinate workers
Recruitment of new representatives
Organization of national and local conferences
Supervision over workshops for doctors
Servier Polska
Medical Representative
Market segment: cardiology, depression
Launch of Coaxil (antidepressant agent) into the GP’s market
The representative of the year 2000
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Specjalista ds finansowych i windykacji
The Capital Group “Mifama” S.A., Mikolow
Creation and supervision over budget realization
Control over the cashflow of the company
Negotiations with banks and creditors
Preparation of reports for the Board of Directors
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lekarz stomatolog
ZOZ dla Szkół Wyższych, Wrocław

Szkolenia i kursy

2010 – Biologics and biosimilars – differences in reimbursement approach
2010 – Private health insurance – perspectives in Poland
2010 – Proper Medical Writing
2010 – Market Access Goal Optimization
2010 – Health Programs for Local Government
2010 – Current regulations in HTA – Agencja Oceny Technologii Medycznych
2009 – Insights Discovery – people profiling and communication
2009 – Pharmacovigilance
2009 – Health Technology Assessment regulations – HTA Consulting, Cracow
2009 – Pricing in pharma industry – risk sharing schemes
2009 – Leadership Training – UCB, Brussels
2009 - Evidence Based Medicine – Polish Institute EBM, Cracow
2008 – Moderator skills in running meetings (Advisory Boards)
2008 – Statistics in scientific studies
2008 – Crisis management
2008 – Personal Data Protection in Polish law
2008 – “From good to great” – training with Jacek Santorski
2008 - Regulations for clinical trials
2007 – Pharmamarketing from legal point of view
2007 – Regulations for clinical trials
2007 – Procedures for medicinal products registration
2007 – Statistics in clinical trials/studies
2007 – Non-interventional trials - duties and good practise
2006 – Biotechnology and venture capital
2006 – Negotiation and influencing skills – ENS, Brussels
2006 – Evidence Based Medicine – Polish Institute EBM, Cracow
2006 – Reimbursement & National Health Fund – legal aspects
2006 – Conducting clinical trials
2006 – Project Management
2006 – Job of Medical Advisor – 2 weeks course by UCB Global Medical Affairs
2005 – Marketing pharmaceutical products –
Management Centre Europe (MCE), Brussels-Belgium
2004 – Pharmamarketing and law
2004 – Practical pharmamarketing
2004 – Basis of pharmamarketing
2004 – Introduction into conducting clinical trials
2003 - “Soft” Factors of Strategic Advantage over
Competitors - Chiltern Consultancy in ooperation
with Jacek Santorski
2000 - Communication and Motivation in Team Management – Schenk Institute
1999 - Psychological Aspects of Promotion
1999 - Techniques of Presentation
1998 - Financial Analysis of a Company
1998 - Accountancy of Management
1998 - Finance Management
1998 - Sales Negotiations

Edukacja

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MBA, MBA
Wyższa Szkoła Zarządzania w Warszawie - The Polish Open University
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Finanse i bankowość, magisterskie
Akademia Ekonomiczna im. Oskara Langego we Wrocławiu
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Zarządzanie i marketing, licencjackie
Akademia Ekonomiczna im. Oskara Langego we Wrocławiu
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stomatologia, magisterskie
Akademia Medyczna im. Piastów Śląskich we Wrocławiu

Specjalizacje

Sprzedaż
Farmacja/Medycyna

Zainteresowania

- bringing two daughters up
- jogging and sailing (Rank of Yacht Skipper)
- history
- financial markets – investments on Warsaw Stock
Exchange in shares and derivates
- travelling
- social psychology

Inne

- 2009 - co-organizing “Belgian-Polish Forum on Innovation in Medicine” with Belgian Business Chamber and Belgian Embassy
- 2008 - co-leader of project improving communication in UCB
- 2004 – 2005 - member of Management Board of Housing Cooperative
- 2000 - “The Representative of the Year 2000” in Servier Polska
- 1997 - 1998 - representative of ZOZ (Health Service Unit)in Silesian Chamber of Physicians in Wroclaw
- good computer skills (software)
- driving licence

Grupy

Wyższa Szkoła Zarządzania / Polish Open University
Wyższa Szkoła Zarządzania / Polish Open University
W POU nie dajemy recept. Uczymy jak nawigować wśród praktyki i teorii zarządzania oraz jak sprostać wyzwaniom, które stoją przed współczesnymi menedżerami.
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