Języki
polski
ojczysty
angielski
dobry
Doświadczenie zawodowe
Customer Planning & Activation Specialist
• Direct responsibility for On Trade, Off Trade (Traditional Trade), Wholesale channel support for all brands
• Developing, executing, and evaluating trade programs, trade activities, merchandising standards based on Eastern Europe HUB Integrated Activity Plan
• Preparing timely communication to Sales on promotional activities, new programs, launches and other relevant information
• Collecting requirements, developing and timely producing POSM and controlling over effective usage
• Responsibility for planning and managing channel budget
• Close cooperation with all Eastern Europe HUB Customer Marketing department with head office in Moscow
• Cooperation with multiple internal departments (Consumer marketing, Sales, Finance, Legal Consul, Category management) and external clients (agencies, suppliers, producers)
• Regularly market visits to ensure effective program execution, monitoring of competitors activities and to create competitive advantage In the market place
• Developing, executing, and evaluating trade programs, trade activities, merchandising standards based on Eastern Europe HUB Integrated Activity Plan
• Preparing timely communication to Sales on promotional activities, new programs, launches and other relevant information
• Collecting requirements, developing and timely producing POSM and controlling over effective usage
• Responsibility for planning and managing channel budget
• Close cooperation with all Eastern Europe HUB Customer Marketing department with head office in Moscow
• Cooperation with multiple internal departments (Consumer marketing, Sales, Finance, Legal Consul, Category management) and external clients (agencies, suppliers, producers)
• Regularly market visits to ensure effective program execution, monitoring of competitors activities and to create competitive advantage In the market place
Trade Marketing Supervisor
• Responsible for execution and realization On trade channel strategy
• Negotiating terms of contracts and deals with HoReCa Key accounts clients
• Promo activities and programs realization
• Responsible for merchandising standards and POSM using regarding to the brand strategy
• Cooperation with Events and special seasonal activities
• Negotiating terms of contracts and deals with HoReCa Key accounts clients
• Promo activities and programs realization
• Responsible for merchandising standards and POSM using regarding to the brand strategy
• Cooperation with Events and special seasonal activities
HoReCa Sales Representative
• Sales and distribution targets realization
• Execution merchandising standards and promo activities
• Negotiations and execution terms of agreements
• Market and competition activities monitoring
• Event’s organization and execution
• Execution of promo and seasonal activities
• Execution merchandising standards and promo activities
• Negotiations and execution terms of agreements
• Market and competition activities monitoring
• Event’s organization and execution
• Execution of promo and seasonal activities
Szkolenia i kursy
• SAP, MS office
• "Effective business call" training - On Trade Training & Consulting
• Project and time management training
• Effective promotions
• On trade Picture of Success project – development, implementation and post evaluation of new way of working, standards and targets for field force
• "Effective business call" training - On Trade Training & Consulting
• Project and time management training
• Effective promotions
• On trade Picture of Success project – development, implementation and post evaluation of new way of working, standards and targets for field force
Edukacja
Specjalizacje
Hotelarstwo/Gastronomia/Turystyka
Katering/Restauracje/Gastronomia
Marketing
Marketing handlowy
Sprzedaż - FMCG
Artykuły spożywcze/Alkohol/Tytoń
Zainteresowania
Sport activities (football, bicycle, snowboarding), cinema, live music, bartender trends, travelling connected with exploring other cultures
Grupy
Business Marketing
Marketing Sekrety. Social Media Marketing. Marketing wirusowy, marketing szeptany, event marketing, experiential marketing, guerilla marketing, marketing doświadczeń, content marketing.
FMCG
Grupa dla wszystkich osób profesjonalnie zajmujących się rynkiem FMCG. Ma na celu wymianę informacji na temat zmian na rynku FMCG w Polsce jak i za granicą.
FMCG Sprzedaż nowoczesna
Grupa skupiająca osoby pracujące w [b]firmach FMCG[/b], które są odpowiedzialne za sprzedaż do [b]sieci handlowych[/b].
FMCG Sprzedaż tradycyjna
Grupa skupiająca osoby pracujące w firmach FMCG, które są odpowiedzialne za sprzedaż w kanale tradcyjnym.