пропозиції роботи
Kamil Kukliński
Assistant Product Manager @ Colgate-Palmolive Poland
Warszawa,
mazowieckie
Dołącz do GoldenLine i obejrzyj pełny profil tego użytkownika
Zobacz pełny profil
Języki
angielski
biegły
niemiecki
dobry
Doświadczenie zawodowe
Assistant Product Manager, Palmolive
Brand: Palmolive, Protex. Fully responsible for soap category: Liquid Hand Soap and Bar Soap (25 SKUs).
Key responsibilities:
- Planning & implementing marketing strategy including: assortment, communication, promotion, price and distribution strategy
- Development, planning & execution of BTL activities
- New products development (brand P&L, volume, price and margin estimations, launch potential evaluation)
- Customer and trade promo activities planning, implementing and evaluation
- Product website design
- Designing and implementing in-store advertising materials (POP)
- In-depth market, trade and competitive analysis
- Budget planning and controlling
Key responsibilities:
- Planning & implementing marketing strategy including: assortment, communication, promotion, price and distribution strategy
- Development, planning & execution of BTL activities
- New products development (brand P&L, volume, price and margin estimations, launch potential evaluation)
- Customer and trade promo activities planning, implementing and evaluation
- Product website design
- Designing and implementing in-store advertising materials (POP)
- In-depth market, trade and competitive analysis
- Budget planning and controlling
Assistant Product Manager, Colgate
Brand: Colgate Toothpaste (14 SKUs)
Key responsibilities:
- Customer and sales promotions planning, executing and evaluation
- BTL activities planning and implementation
- Co-responsible for new product launch: Colagte Max White (internet campaign, PR activities and events, sampling)
- Designing and implementing in-store advertising materials (POP)
- Internet website designing and development (product website, promo and viral sites), online banners designing and development
- in-depth market and competition analysis
Key responsibilities:
- Customer and sales promotions planning, executing and evaluation
- BTL activities planning and implementation
- Co-responsible for new product launch: Colagte Max White (internet campaign, PR activities and events, sampling)
- Designing and implementing in-store advertising materials (POP)
- Internet website designing and development (product website, promo and viral sites), online banners designing and development
- in-depth market and competition analysis
Szkolenia i kursy
Implementing Commercial Practices with Excellence @ C-P, Category Management 5P Deployment @ C-P, Shopper Marketing training @ C-P (Divisional), Nielsen Nitro training @ AC Nielsen, Workshops: „New media- how to engage consumers“ (BBDO), Workshops: „Effective Public Relations“ (Mediaedge:cia), Workshops: “New Media in Marketing” (OS3 Interactive Agency), Workshop: “How to Create Effective Outdoor Advertising” (Stroer), Training “Time to Market- new product launching" (Orange), Conference “The Time of New Media” (Onet.pl and Multikino), ...
Edukacja
Szkoła Strategii Marki, studia podyplomowe
Stowarzyszenie Komunikacji Marketingowej - SAR
Podyplomowe Studia Nowoczesnej Promocji, studia podyplomowe
Szkoła Główna Handlowa w Warszawie
Marketing and Management, magisterskie
Szkoła Główna Handlowa w Warszawie
Zainteresowania
Marketing communication, new media, coding and graphic design, travels, basketball
Grupy
Kreatywna reklama
Pomysłodajnia :) Jest zlecienie, nie ma pomysłu? Towarzysze, pomożecie? POMOŻEMY!!!!
Marketing
Szeroko pojęty marketing ..
Do grupy zapraszamy wszystkich z profilem zgodnym z regulaminem GL.
marketing 360 stopni
TTL Marketing - Marketing 360 Stopni; to działania reklamowe dopasowujące elementy różnych kanałów komunikacji; zarówno BTL jak i ATL dla najefektywniejszego dotarcia do grupy docelowej.
Public Relations PRODUKTU
Dla wszystkich zainteresowanych budowaniem wizerunku produktów przy pomocy narzędzi PR
