Maciej Nowak

e-Commerce & paid content professional
Warszawa, mazowieckie

Umiejętności

E-commerce Paid Content Strategia Business Developement ,

Doświadczenie zawodowe

Goldenline
CEO
Key achievements:
- deep reorganization and sanitization, re-focusing whole organization on core business, downsizing and implementation if the new growth strategy
- new structure and re-org of key units, recruitment of new managers, experts and advisers
- end-to-end financial restructuring strengthening financial stability of the company as well as securing its market position

Selected trainings:
- Ernst & Young Academy, The law for managers and board members
Grupa Agora
Director of e-Commerce at Gazeta.pl
Key achievements:
- building and implementation of the new e-Commerce strategy for the whole group
- RPM 70PLN (and more) in CPC model
- Content 2 Commerce - implementation of new, successful content monetization model
Grupa Agora
Director of Digital Division
Magazine Division Department at Agora SA

Key achievements:
- building marketplaces: clothing, accessories, home and housing
- content digitalization (print to digital), implementation of e-commerce revenue model and Content 2 Commerce workflow for 50+ employees
- HR projects executed: sales training standards, FRIS trainings, coaching and mentoring services, Activity Balanced Workplace (ABW) and remote working project
Grupa Agora
Director of Business Development at Gazeta Wyborcza
Key achievements:
- leading on design and successful development of the first metric paywall in Poland for Gazeta Wyborcza
- creating paywall pricing matrix and subscribers acquisition/retention model, optimizing churn and ARPU
- project and development of Wyborcza.pl mobile aplications (i.a. Wyborcza.pl/Gazeta Wyborcza, Wysokie Obcasy, Książki)

Selected trainings/practice:
Consultation sessions (2013) on content monetization models at The New York Times (NYC), The Times (London), The Guardian (London), Die Welt (Berlin), The Daily Telegraph (London)
Grupa Agora
director of digital publishing
digital publishing, apps, paid content, R&D

Organizacje

IAB, WAN-IFRA, INMA