offline

Piotr Maślak

Campaign Specialist Team Leader, Acxiom Digital

Miejscowość:: Gdańsk, pomorskie

Strona www:: Afiliacje.pl

Branże:: Internet/E-Commerce; Logistyka/Transport/Dystrybucja; Media/Sztuka/Rozrywka

Podsumowanie zawodowe:: Adwords Qualified Individual

Zobacz pełny profil

Doświadczenie i referencje

Firma:: Acxiom Global Service Center (od 2010-09)

Stanowisko:: Campaign Specialist Team Leader

Obowiązki:: • To partner with functional Team Leaders to make sure that existing processes are consistent across the organization
• Works with the GSC Leader to make sure that all process related to the team are consistent across GSC wherever applicable
• All Team Leaders assume a common set of responsibilities and their primary function is facilitating the team processes and accountability for the results of their team’s efforts. However the Team Leader may also have responsibilities and duties within their functional area. These duties and responsibilities will vary within each functional area
• Lead team to meet production requirements by balancing workload across the team, ensuring team is trained in appropriate applications and tools, anticipating and resolving inhibitors to campaign management and production, and creating a work environment suitable to productivity, high quality, and safety
• Provide input on hiring, compensation, reviews and terminations for team members
• Works proactively with GSC Leader on the planning of vacations, work hours across the team, ensures with GSC Leader that work arrangements are compliant with Polish Labor law
• Contribute as a member of the Global Campaign Services leadership team, meeting regularly with the group, sharing best practices and knowledge, collaborating on global staffing issues and quality improvement ideas
• Facilitate interactions with Account Management (base in either the United Kingdom or the United States) to ensure a solid understanding of responsibilities and deadlines
• Help associates construct their carrier and development plans to aid them in the achievement of their carrier objectives
• Lead the team in evaluating its performance against goals
• Periodically facilitate interactions with the client to ensure a solid understanding of campaign requirements and deadlines
• Monitor time-tracking of team to ensure accurate invoice elements
• Ensures completion of time tracking for associates on a weekly basis
• Manage and execute all aspects of the email marketing campaigns as a Campaign Specialist on some occasions; including use of the ImpactX application
• Provide specific campaign management expertise as needed for clients
– Troubleshoot issues (e.g., html/text templates, url/redirector issues, personalization)
– Act as client-data, segmentation, html and email package expert for client and team
• Ensure team output is consistent with Acxiom and client quality requirements, and that the team adheres to all QA processes
• Lead team in process improvement efforts by:
– Providing input for account planning/improvement
– Identifying new tools/enhancements and impact on production performance
– Identifying best practices for team
– Identifying root causes of negative quality trends, recommend solutions
– Identifying training needs (processes, tools, and policies)
• Serve as team coach and mentor
• Schedule and facilitate team meetings
• Serve as the spokesman of the team and represent the team in leadership meetings
• Provide input on team members’ objectives and ensure these are being met.
• Administer team activities such as work planning, task scheduling, overtime, time off and team celebrations
• Provide initial setup for newly hired associates, this includes desk, Wise terminal, telephone etc.

Firma:: Acxiom Global Service Center (od 2009-05 do 2010-09)

Stanowisko:: Account Manager

Obowiązki:: Sitting within the account team, the Account Manager is responsible for ensuring the smooth implementation and execution of client e-mail campaigns. This will predominately involve working with Acxiom’s proprietary technology platform, IMPACT, an industry leading ASP-based digital marketing application.

The Account Manager is responsible for day-to-day email campaign management, including creation of 1:1 digital messaging and reporting and analytics to track performance across multiple marketing channels.

As a part of the account management team, the Account Manager is involved in assisting clients in defining their e-marketing strategy, designing client e-marketing programs, and evaluating the effectiveness of client programs.

You will be responsible for:

- Setting up e-mail campaigns
- Importing, segmenting and targeting data
- Communicating with clients on campaign progress
- Trouble-shooting campaign issues
- Reporting on campaign metrics
- Creating client presentations

Firma:: Wirtualna Polska S.A. (od 2006-12 do 2009-04)

Stanowisko:: koordynator serwisów www

Obowiązki:: Do moich obowiązków należy:
- koordynowanie pracy serwisu
- tworzenie strategii rozwoju
- współpraca z partnerami zewnętrznymi w zakresie pozyskiwania kontentu
- redagowanie i publikacja materiałów zawartych w serwisie
- wdrażanie nowych projektów i kierowanie nimi
- wdrażanie nowych funkcjonalności
- zarządzanie redakcją serwisów, którymi się opiekuję
- udział w procesach rekrutacyjnych
- promocja serwisu na stronie główniej portalu

Firma:: Grupa Radiowa Agora S.A. (od 2006-05 do 2006-11)

Stanowisko:: doradca ds. reklamy

Obowiązki:: Nawiązywanie i podtrzymywanie relacji z partnerami/klientami radia, przygotowywanie briefów i mediaplanów

Firma:: Portal Turystyczny Easygo.pl (od 2005-06 do 2006-05)

Stanowisko:: specjalista ds. marketingu online

Obowiązki:: Realizowanie SEM zarządzając kontem PPC

Firma:: Lufthansa Cargo (od 2004-01 do 2005-06)

Stanowisko:: inżynier frachtu oraz CDF (Customer Development Function)

Obowiązki:: Działalność operacyjna związana z frachtem lotniczym oraz nawiązywanie i podtrzymywanie relacji z klientami (agencjami spedycyjnymi). Opracowywanie strategii rozwoju biura, udział w pracach nad strategią LHC na 2006 rok

Edukacja

Uczelnia:: Uniwersytet Gdański (1998-10 - 2003-04)

Zobacz stronę uczelni »

Kierunek:: Marketing i Zarządzanie

Poziom studiów:: magisterskie

Informacje dodatkowe

Przebyte kursy:: IPMA
o Data: 2010-08
+ Certified Project Management Associate

WP S.A.
o Data: 2008-07
+ Nazwa kursu:
+ Prawa własności intelektualnej i zawieranie umów. Wybrane zagadnienia

Schenk Institute
o Data: 2006-09
+ Nazwa kursu:
+ Szkolenie sprzedażowe

Lufthansa Cargo
o Data: 2005-04
+ Nazwa kursu:
+ Continuous Process Management Training (Wagrain, Austria)

LOT Ground Services
o Data: 2004-08
+ Nazwa kursu:
+ Dangerous Goods Training – DGT 4&9

Organizacje:: Stowarzyszenie Project Management Polska

Języki:: angielski
o
+ Poziom:
+ zaawansowany

francuski
o
+ Poziom:
+ średni

niemiecki
o
+ Poziom:
+ podstawowy

Hobby:: Bardzo wciągnął mnie ostatnio squash i każdą wolną chwilę najchętniej spędzałbym na korcie. Poza tym bardzo lubię siatkówkę, narty. Sporty wodne to również mój żywioł - żęgluję i nurkuję. Gram na pianinie. Lubię chodzić do kina